James Rufus

Why Heavy Lifting Beats Light Weights for Longevity

James Rufus

Published on: 14/09/2026

Only heavy training activates your fast-twitch fibres — the ones that prevent falls and frailty as you age. Here's the science and what it means for how you train.

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Summer's Over

James Rufus

Published on: 25/08/2026

Summer's over and so are the excuses. Prebook the September 6 Week Challenge at 180 Strength Poole and still lock in August pricing before it rises.

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Why Willpower Fails & What Actually Works | 180 Strength Poole

James Rufus

Published on: 17/08/2026

Discipline isn't the problem. Discover why willpower runs out and how the right environment — not motivation — builds lasting fitness habits in Poole.

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Metabolism didnt slow down

James Rufus

Published on: 08/08/2026

If you're over 35 and you've said the words "my metabolism has slowed down," you're not wrong that something changed. You're wrong about what.

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